Author Archive

Google Is Fixing Its Own Outbound Links
Google

Google Is Fixing Its Own Outbound Links

Google has been suggesting a lot regarding links in its link scheme page or through Twitter or other resources. Interestingly, Google has started fixing its own outbound links now. We have seen that Wikipedia has got lots of links from various Goo
Google Spam Detection Algorithm Improvement
Google Algorithm

Google Uses Spam Reports To Improve Its Spam Detection Algorithm

Today at Google Webmaster blog, Gary Illyes wrote an article on “How spam reports are used at Google”. Where he clearly mentioned that Google is using spam reports to improve its spam detection algorithm. He also told that they had upda
Google Updated Its How Google Search Works Page
Google Search Tips

Google Updated Its How Google Search Works Page in June 2020

Google has updated its “How Google Search Works” page this week with new content in both short version as well as in long version. “How Google Search Works” page has mainly three sections- crawling, indexing & serving (ranking). But ma
New Local Search Result Checker Tool
SEO Tool

New Local Search Results Checker Tool

Today we are happy to announce our new tool “Local Search Results Checker”. Check The Tool With this tool, you can check Google results from any locations. We believe it will help local businesses & SEOs to check their ranking in Goo
Google Author Rank
Google, Google Ranking Factors

Author Rank in Google & Its Impact on E-A-T Evaluation

Google announced Authorship markup in Jun 2011 and almost after 3 years, it dropped it from SERP. Now why I’m discussing those old buried thing again? Well, after that incidence, many SEOs opined that authorship might not be an important factor
Web Page Published Date in Google Search
Google Update

Web Page Published Date in Search: Google Guidelines & Best Practices

Publishers want Google to show the date &/or time when their page was published or updated in search results. Even they use structured data. But many times, Google doesn’t show the date or shows wrong date in search results. Most of the times, i
Local SEO Strategy
Local SEO

Local SEO Strategy to Get Local Pack Ranking for Nearby Areas

Recent changes in Google local algo has made it more important for local businesses to get a place within local pack. In 2015, Google had cut local pack from 7 pack to 3 pack results. Sites like Yelp, TripAdvisor are more prominent in top 10 fo
Gary at PubCon Austin
Google Algorithm, Google Update

Google’s Immediate & Future Updates Revealed By Gary at PubCon Austin 2018

Google keeps doing experiments & brings about 1000 or more updates in its search algorithm to provide better results to users. Though every SEO & webmaster would love to know what these updates are, but Google never reveals these things. But in so
Google Rank Consideration from Data Usage
Google Patents

How Google May Rank Pages Based On Data Usage To Load Pages

On 09th April 2010, Google has added site speed as ranking a signal in its search algorithm. For better user experience, Google has added this signal in its search algorithm. And in 04th February 2014, Google was granted a patent “Using resource lo
Pharma Hack Spam
Google Algorithm

Is Google Strong Enough To Fight Pharma Hack Spam Yet?

My answer? A Big NO! A lot of discussion is going on about artificial intelligence controlled search algorithm to produce better & spam free results. No doubt, anomaly exists in any system so is in search results and there are ample examples criti
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