Simplifying Complex SEO Tasks with Basic AI Prompts
Posted On : March 22nd, 2025 By : Dillip Kumar Mohanty To : AIFor last several years people across all businesses have been talking about the AI and how it has the potential to change the world, every aspect of our day-to-day activities.
When OpenAI released ChatGPT last year, it became a euphoria after all. Later Google released its own version, Gemini.
Basically, these are called generative AI that are nothing but large language models (LLM) trained to understand our queries and create unique content (text, image and video). From simple math to complex coding, you will get the solution instantly.
How about SEO? Can these generative AIs offer any help here?
In today’s blog post, we discuss how generative AI can shift the search engine optimization landscape… how it can be used to streamline different SEO tasks.
Before Starting… What’re Prompts?
Prompts are the instructions you type in the box provided in these gen AIs. Prompts should be simple, direct and well-defined, else you won’t get the desired results.
Here we’ll discuss how you should frame the prompts to get help in your SEO activities.
Major Search Engines’ Take on AI for SEO
Before we share our perspective on how to use generative AI to streamline different SEO tasks, let’s discuss what major search engines think of such practices…
Search engines essentially help users find the intended information on the internet―this is exactly what they do. All those tricky, complex algorithms they keep working on have only one purpose… to serve the user with the most relevant and helpful piece of information.
Should it be a problem if generative AI is used to streamline some of the work involved in the content creation process? We don’t think it should be… especially if it is intended to help the end user, not trick the search engine to rank high on SERPs.
SEO Work That AI Can Streamline
The use of generative AI-powered chatbots like ChatGPT and Gemini in SEO has its limitations…
But they have proven to be good assistants in automating certain SEO tasks. Some of the most important ones are discussed below.
#1- Keyword research
Devising the right set of keywords… is the very first step of any SEO campaign. Here’s how generative AI can help you with this.
– Generate long tail keywords
It can be used to generate a list of long-tail keywords from the targeted short-tail ‘seed keywords’…
Take, for example, ‘auto repair’… It is a highly competitive ‘seed keyword’ with a very high search volume. Optimizing your content for such a term won’t lead you anywhere. Instead, you should try targeting long-tail keywords derived using this ‘root’ keyword.
You can ask the chatbot (ChatGPT/ Gemini) to generate a list of relevant and location-specific long-tail keywords using the seed keyword and the city where your service centre is located.
– Understanding search intent
If you want to craft content that aligns with what users are looking for, you must have a basic understanding of ‘search intent’.
Generative AI-powered chatbots are quite good at understanding the search intent of provided keywords and can help you develop content that best satisfies user queries and ranks high on SERPs.
Assessing the search intent of keywords with the help of ChatGPT is as simple as that.
– Creating keyword clusters for semantic search
Incorporating semantically related phrases (LSI keywords) in the content is an age-old practice in the SEO sector. It is simply aimed at helping the search engine better understand the context of the web page content.
And guess what??? You can turn to AI chatbots to generate keyword clusters for semantic search with a few basic prompts.
#2- Creating helpful high-value content
Generative AI models are known for their amazing essay writing ability.
Be alert! Sometimes these models provide factually incorrect information. But that used to be true for the earlier versions. With recent updates, I think we are getting good quality content with accurate information.
Another pain point with earlier models was that they wouldn’t give updated information as those models trained on the past data set and didn’t have access to up-to-date information. But now they can fetch details on any news-worthy information.
– Crafting catchy titles on ‘targeted keywords’
Because of AI-powered tools, writing catchy titles has now become a whole lot easier.
All you have to do is ask the chatbot to draft some titles based on the provided keywords and conditions set.
Don’t you find these titles generic? Well, you can make them more click-worthy by tweaking your prompts.
– Generating outlines
You can also turn to ChatGPT to get an idea of what topics should be covered under any specific title. The tool can generate detailed outlines for your content that aligns with your core subject.
With well-defined and clear outlines, developing high-quality and engaging content becomes a whole lot easier.
Assuming that you chose to work on ‘Is Your Transmission Overheating? Watch for These Red Flags!’… Here’s how you can generate outlines using ChatGPT that cover all aspects of the topic:
You don’t necessarily have to cover all the ‘outlines’ that the chatbot recommends. As with the titles, you can guide the AI to generate the outlines that you think will best suit the user.
For example, you can instruct the chatbot to include the symptom part in the introduction section as a subpart… or make any other necessary adjustments to achieve the desired results.
See… how it responds to different commands. Treat it like a ‘human’… Your prompts should be natural, as if you are instructing an intelligent person.
– Research and data collection
This is perhaps the best use of generative AI in the process of content creation.
Since such models are trained on diverse data, they can help you conduct in-depth research on the topic you want to develop your content on. They can provide you with statistical data in a very organized manner… which can be used for creating resourceful content.
An important reminder… AI models are infamous for sharing factually incorrect data with users. Don’t believe everything the chatbot mentions. Double-check the statistical data it provides. Ask it to share the source of information with you.
– Grammer check and editing
So, you have created a beautiful blog post… one that is well-structured, covers the topic in detail, and is backed by useful insights―and now you want to check if it has any grammatically errors. AI models can even help you with that.
#3- Meta title and description generation
How well your meta title and description are optimized determines how likely it is for users to click on your listing in SERPs.
Large language models like ChatGPT and Gemini can be used to automate the entire process of meta title and description generation… Here are some basic prompts that you can use for that:
You can keep tweaking your prompts to achieve the desired result.
– You can scale up the process
If you have a very large website with numerous pages… you can automate the metadata generation across the site.
All you have to do is set your conditions and let the AI take care of the rest.
#4- Automation of on-page SEO tasks
On-page SEO focuses primarily on making it easier for users to find the desired information on a particular page with minimal clicks or scrolling.
Large language models like ChatGPT and Gemini have proven to be very useful in optimizing some on-page SEO elements.
– Optimizing content for readability and user experience
Assessing the readability of a web page content has become a key area of focus in today’s SEO landscape. After all, it determines whether the user will stay on your page for a while or leave right after landing… increasing the bounce rate.
Prompts you can use to analyze your content’s readability are as follows:
You can ask for suggestions to make your content more readable and well-structured.
– Image optimization and ‘Alt’ text generation
Having trouble contextualizing your images within your content? Well, generative AI can help :):):)
It can also be asked to analyze the content and find a suitable spot for image placement.
It can even help with tasks like generating contextual Alt text, suggesting an image file name, etc.
– Content gap and keyword density check
If you want your content to outrank competitors on SERPs, you can turn to generative AI. Ask it to analyze your work and find areas of expansion.
You can instruct it to compare your work with that of your competitors and find topics that you might have missed.
#5- Helping with technical SEO
Technical SEO essentially deals with backend elements that play crucial role in determining how well a site will perform on SERPs. It includes aspects like site architecture, core web vitals, site security, accessibility, etc.
Some of these technical SEO elements can be managed using AI-powered chatbots.
– Structuring SEO-friendly URLs
Uniform Resource Locator is the address for your web page on the internet… Because of this locator, search engines and users are able to find and interact with your content.
If you want your site to be successfully crawled and indexed by search engines, you should focus on crafting well-structured URLs with logical hierarchies. Generative AI can be very useful in this regard…
No matter how large your website is or how many pages it has. AI can help you craft SEO-friendly URLs, optimized for both search engines and users.
– Deploying schema markup
Search engines rely on structured data to understand the context of your web page content. The better they understand your website content, the more favorably they will display it in search results.
Large language models are quite good at generating structured data for websites. With simple prompts, you can now easily generate schema for website content.
If you want to generate schema markup for a product page or any other type of page, set the conditions accordingly.
– Creating XML sitemap
XML sitemap, at the most basic level, is a file that lists all the important pages of a website. The purpose is… to enable search engines to find, crawl, and index all the major pages from one central location.
You can generate an XML sitemap for your website with the help of generative AI. All you have to do is provide it with the right set of prompts.
– Generating ‘robots.txt’ file
How you would like the search engine crawlers to interact with your website… can be specified using a robots.txt file. Search engine bots like Googlebot, Bingbot, and Yahoo’s crawler are instructed to respect the robots.txt directives.
Using AI tools like ChatGPT… you can easily develop a fully customized robots.txt file for your site. Here’s an example of how you can prompt the chatbot to do just that.
– Automating ‘Hreflang’ tag generation
‘Hreflang’ tag generation has become child’s play since the introduction of AI-powered tools like ChatGPT and Gemini. These chatbots can be asked to generate customized hreflang tags for websites with multiple language versions.
Here’s a simple example of how that can be done…
#6- Composing impactful social media videos and visuals
Such models can also be used in areas like social media marketing.
Whether you want to generate high-quality graphical presentations like slides and infographics, or YouTube videos that align with your SEO goals… generative AI can streamline the entire process.
The Bottom Line…
Generative AI can streamline many aspects of SEO work… You can use it to craft long-tail keywords, develop well-researched helpful content, optimize meta elements, automate different on-page SEO tasks, and streamlining different technical SEO operations.
In short, large language models are the ultimate tool for SEO professionals… craving to automate some of their job and save time and resources.
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