{"id":889,"date":"2020-02-10T12:13:35","date_gmt":"2020-02-10T12:13:35","guid":{"rendered":"https:\/\/www.suvaance.com\/microblog\/?p=889"},"modified":"2020-02-10T12:16:37","modified_gmt":"2020-02-10T12:16:37","slug":"is-url-length-a-google-ranking-factor","status":"publish","type":"post","link":"https:\/\/www.suvaance.com\/microblog\/is-url-length-a-google-ranking-factor\/","title":{"rendered":"Is URL Length A Google Ranking Factor?"},"content":{"rendered":"<p>Proper setup of a website\u2019s <strong>URL structure and length<\/strong> plays an important role in Search Engine Optimization. That\u2019s why <strong>SEOs<\/strong> &amp; <strong>Webmasters<\/strong> always focus on maintaining good URL structure and proper URL length for their sites.<\/p>\n<p>But, what to do when your website auto generates URLs that are longer than what is recommended for SEO?<\/p>\n<p>Do such URLs have some bad impact on your site from <strong>Google<\/strong> Point of view?<\/p>\n<p>The answer is simply a<strong> NO<\/strong>.<\/p>\n<p>When <em>Google Expert<\/em> <strong>John Mueller<\/strong> was asked about this, he simply said that URL length is not a ranking factor. Google can perfectly crawl and index long URLs. You can check his Tweet below.<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\">\n<p lang=\"en\" dir=\"ltr\">URL length is not a ranking fraction.<\/p>\n<p>&mdash; \ud83c\udf4c John \ud83c\udf4c (@JohnMu) <a href=\"https:\/\/twitter.com\/JohnMu\/status\/1224983811139735554?ref_src=twsrc%5Etfw\">February 5, 2020<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>But, as a standard practice, it is always advised to think of <strong>Users<\/strong> while creating URLs and try to keep them short &amp; sweet. Google really appreciates the effort of <a href=\"\/microblog\/is-mixed-language-in-url-path-an-issue\/\">making URLs for users<\/a>.<\/p>\n<p>Also, you can <a href=\"https:\/\/moz.com\/blog\/15-seo-best-practices-for-structuring-urls\" target=\"_blank\" rel=\"noopener noreferrer\">check out this blog post of Rand Fishkin<\/a> for more information on <strong>structuring URLs<\/strong> for best SEO practices.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Proper setup of a website\u2019s URL structure and length plays an important role in Search Engine Optimization. That\u2019s why SEOs &amp; Webmasters always focus on maintaining good URL structure and proper URL length for their sites. But, what to do when your website auto generates URLs that are longer than what is recommended for SEO? [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":890,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[8,337,339,338],"class_list":["post-889","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technical-seo","tag-google-ranking-factor","tag-url-length","tag-url-length-impact-on-google-ranking","tag-url-structure"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Is URL Length A Google Ranking Factor?<\/title>\n<meta name=\"description\" content=\"If your website has long URLs, don\u2019t worry. Google doesn\u2019t have any issue with long URLs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.suvaance.com\/microblog\/is-url-length-a-google-ranking-factor\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Is URL Length A Google Ranking Factor?\" \/>\n<meta property=\"og:description\" content=\"If your website has long URLs, don\u2019t worry. Google doesn\u2019t have any issue with long URLs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.suvaance.com\/microblog\/is-url-length-a-google-ranking-factor\/\" \/>\n<meta property=\"og:site_name\" content=\"The Fastest Way To Know About SEO News &amp; Google Updates - Microblog - SUVAANCE\" \/>\n<meta property=\"article:published_time\" content=\"2020-02-10T12:13:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-10T12:16:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2020\/02\/Google-On-URL-Length.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"850\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Dillip K Mohanty\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dillip K Mohanty\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Is URL Length A Google Ranking Factor?","description":"If your website has long URLs, don\u2019t worry. 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