{"id":391,"date":"2018-03-16T13:12:53","date_gmt":"2018-03-16T13:12:53","guid":{"rendered":"http:\/\/www.suvaance.com\/microblog\/?p=391"},"modified":"2019-03-18T12:22:15","modified_gmt":"2019-03-18T12:22:15","slug":"google-my-business-updated-directions-heatmap","status":"publish","type":"post","link":"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/","title":{"rendered":"Google My Business Updated Directions Heatmap"},"content":{"rendered":"<p>Yesterday, Google My Business community manager <a href=\"https:\/\/www.en.advertisercommunity.com\/t5\/News-Updates\/Launch-Changes-to-your-Insights-Heatmap\/m-p\/1662104\" target=\"_blank\" rel=\"noopener noreferrer\">Allyson has notified<\/a> that some changes have been done to the directions heatmap and these changes are rolling out this week.<\/p>\n<p>Business owners will be happy to know that with this change, they can now <strong>track the heatmap of locations<\/strong> from where users request for directions to their business. Business owners can track these locations at various zoom levels (post code, city, country).<\/p>\n<p>For some post codes, direction requests may appear as blank because of <strong>user privacy consideration<\/strong> but those direction requests are included in the city level.<\/p>\n<p>To access this direction heatmap information, business owners need to login to their <strong>Google My Business<\/strong> account and then visit the \u201c<strong>Insights Tab<\/strong>\u201d.<\/p>\n<p><a href=\"http:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/Direction-Heatmap.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-395\" src=\"http:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/Direction-Heatmap.png\" alt=\"Direction Heatmap\" width=\"800\" height=\"450\" srcset=\"https:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/Direction-Heatmap.png 800w, https:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/Direction-Heatmap-300x169.png 300w, https:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/Direction-Heatmap-768x432.png 768w, https:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/Direction-Heatmap-640x360.png 640w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<p>For more information, visit <a href=\"https:\/\/support.google.com\/business\/answer\/7069123#drivingdirections\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/support.google.com\/business\/answer\/7069123#drivingdirections<\/a>.<\/p>\n<p><script type=\"application\/ld+json\"><br \/>\n  {<br \/>\n    \"@context\": \"http:\/\/schema.org\",<br \/>\n    \"@type\": \"BlogPosting\",<br \/>\n    \"mainEntityOfPage\":{<br \/>\n      \"@type\":\"WebPage\",<br \/>\n      \"@id\":\"\/microblog\/google-my-business-updated-directions-heatmap\/\"<br \/>\n    },<br \/>\n    \"headline\": \"Google My Business Updated Directions Heatmap\",<br \/>\n    \"image\": {<br \/>\n      \"@type\": \"ImageObject\",<br \/>\n      \"url\": \"http:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/GMB-Updated-Directions-Heatmap.png\",<br \/>\n      \"height\": 400,<br \/>\n      \"width\": 835<br \/>\n    },<br \/>\n    \"datePublished\": \"2018-03-16\",<br \/>\n    \"dateModified\": \"2018-03-16\",<br \/>\n    \"author\": {<br \/>\n      \"@type\": \"Person\",<br \/>\n      \"name\": \"Diptimayee Mohanty\"<br \/>\n    },<br \/>\n     \"publisher\": {<br \/>\n      \"@type\": \"Organization\",<br \/>\n      \"name\": \"Suvaance\",<br \/>\n      \"logo\": {<br \/>\n        \"@type\": \"ImageObject\",<br \/>\n        \"url\": \"http:\/\/www.suvaance.com\/wp-content\/themes\/Suvaance%20Res\/Images\/logo.png\",<br \/>\n        \"width\": 250,<br \/>\n        \"height\": 57<br \/>\n      }<br \/>\n    },<br \/>\n    \"description\": \"Because of the recent changes in the directions heatmap, business owners can now track locations from where users are requesting directions to their business inside Google My Business\u2019s Insights Tab.\"<br \/>\n  }<br \/>\n  <\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yesterday, Google My Business community manager Allyson has notified that some changes have been done to the directions heatmap and these changes are rolling out this week. Business owners will be happy to know that with this change, they can now track the heatmap of locations from where users request for directions to their business. [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":394,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89,18],"tags":[93,95,94,34],"class_list":["post-391","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-my-business","category-local-seo","tag-directions-heatmap","tag-directions-heatmap-update","tag-gmb-insights-heatmap","tag-google-maps"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google My Business Updated Directions Heatmap<\/title>\n<meta name=\"description\" content=\"Because of the recent changes in the directions heatmap, business owners can now track locations from where users are requesting directions to their business inside Google My Business\u2019s Insights Tab.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google My Business Updated Directions Heatmap\" \/>\n<meta property=\"og:description\" content=\"Because of the recent changes in the directions heatmap, business owners can now track locations from where users are requesting directions to their business inside Google My Business\u2019s Insights Tab.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/\" \/>\n<meta property=\"og:site_name\" content=\"The Fastest Way To Know About SEO News &amp; Google Updates - Microblog - SUVAANCE\" \/>\n<meta property=\"article:published_time\" content=\"2018-03-16T13:12:53+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-03-18T12:22:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/GMB-Updated-Directions-Heatmap.png\" \/>\n\t<meta property=\"og:image:width\" content=\"835\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Diptimayee Mohanty\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Diptimayee Mohanty\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google My Business Updated Directions Heatmap","description":"Because of the recent changes in the directions heatmap, business owners can now track locations from where users are requesting directions to their business inside Google My Business\u2019s Insights Tab.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/","og_locale":"en_US","og_type":"article","og_title":"Google My Business Updated Directions Heatmap","og_description":"Because of the recent changes in the directions heatmap, business owners can now track locations from where users are requesting directions to their business inside Google My Business\u2019s Insights Tab.","og_url":"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/","og_site_name":"The Fastest Way To Know About SEO News &amp; Google Updates - Microblog - SUVAANCE","article_published_time":"2018-03-16T13:12:53+00:00","article_modified_time":"2019-03-18T12:22:15+00:00","og_image":[{"width":835,"height":400,"url":"https:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/GMB-Updated-Directions-Heatmap.png","type":"image\/png"}],"author":"Diptimayee Mohanty","twitter_misc":{"Written by":"Diptimayee Mohanty","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/","url":"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/","name":"Google My Business Updated Directions Heatmap","isPartOf":{"@id":"https:\/\/www.suvaance.com\/microblog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/#primaryimage"},"image":{"@id":"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/#primaryimage"},"thumbnailUrl":"https:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/GMB-Updated-Directions-Heatmap.png","datePublished":"2018-03-16T13:12:53+00:00","dateModified":"2019-03-18T12:22:15+00:00","author":{"@id":"https:\/\/www.suvaance.com\/microblog\/#\/schema\/person\/17ab25d7c1936a2ff5ccdd1ceb7fe06c"},"description":"Because of the recent changes in the directions heatmap, business owners can now track locations from where users are requesting directions to their business inside Google My Business\u2019s Insights Tab.","breadcrumb":{"@id":"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/#primaryimage","url":"https:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/GMB-Updated-Directions-Heatmap.png","contentUrl":"https:\/\/www.suvaance.com\/microblog\/wp-content\/uploads\/2018\/03\/GMB-Updated-Directions-Heatmap.png","width":835,"height":400,"caption":"GMB Updated Directions Heatmap"},{"@type":"BreadcrumbList","@id":"https:\/\/www.suvaance.com\/microblog\/google-my-business-updated-directions-heatmap\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.suvaance.com\/microblog\/"},{"@type":"ListItem","position":2,"name":"Google My Business Updated Directions Heatmap"}]},{"@type":"WebSite","@id":"https:\/\/www.suvaance.com\/microblog\/#website","url":"https:\/\/www.suvaance.com\/microblog\/","name":"The Fastest Way To Know About SEO News &amp; Google Updates - Microblog - SUVAANCE","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.suvaance.com\/microblog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.suvaance.com\/microblog\/#\/schema\/person\/17ab25d7c1936a2ff5ccdd1ceb7fe06c","name":"Diptimayee Mohanty","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.suvaance.com\/microblog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f652563f7c1776358569902502edb3d48b4644ad955df2b6d0ab12ce16303018?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f652563f7c1776358569902502edb3d48b4644ad955df2b6d0ab12ce16303018?s=96&d=mm&r=g","caption":"Diptimayee Mohanty"},"description":"She is the founder &amp; director of SUVAANCE Internet Marketing Services Pvt. Ltd. From mere interest to full time career, she delved into the world of digital marketing in later part of last decade and has been contributing excellent articles on Google algorithm changes, patents, SEO strategies, tools &amp; software for marketing and analysis.","sameAs":["http:\/\/www.suvaance.com\/"],"url":"https:\/\/www.suvaance.com\/microblog\/author\/diptimayeemohanty\/"}]}},"_links":{"self":[{"href":"https:\/\/www.suvaance.com\/microblog\/wp-json\/wp\/v2\/posts\/391","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.suvaance.com\/microblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.suvaance.com\/microblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.suvaance.com\/microblog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.suvaance.com\/microblog\/wp-json\/wp\/v2\/comments?post=391"}],"version-history":[{"count":4,"href":"https:\/\/www.suvaance.com\/microblog\/wp-json\/wp\/v2\/posts\/391\/revisions"}],"predecessor-version":[{"id":704,"href":"https:\/\/www.suvaance.com\/microblog\/wp-json\/wp\/v2\/posts\/391\/revisions\/704"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.suvaance.com\/microblog\/wp-json\/wp\/v2\/media\/394"}],"wp:attachment":[{"href":"https:\/\/www.suvaance.com\/microblog\/wp-json\/wp\/v2\/media?parent=391"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.suvaance.com\/microblog\/wp-json\/wp\/v2\/categories?post=391"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.suvaance.com\/microblog\/wp-json\/wp\/v2\/tags?post=391"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}