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Category: Technical SEO


Many webmasters often believe that changing URL structures like changing sub domain path or adding area name, keywords etc. in the URL might help them to boost some rank in Google SERP. But, is it acceptable to change the URL structure of your website pages so often? How the search engine giant Google


Durga Prasad Kundu

Thump of Shared IP Addresses on Search


Posted On: May 21st, 2018    By: Durga Prasad Kundu  To  Technical SEO

When multiple websites reside under one hosting, they all share the same IP address. And, we often see, webmasters think a lot about the impact of shared IP address on Google Search and even try to grab a dedicated IP address for their website. Such concerns arise in a webmaster’s head, if the other


As Google Speed Update is coming from July 2018, webmasters are now very much concerned about the page speed of their websites. With this update, Google will now start considering both mobile & desktop page speed. And now, we can see, webmasters getting confused about whether Google will use the


Durga Prasad Kundu

Can Google Crawl & Understand JS Charts?


Posted On: May 2nd, 2018    By: Durga Prasad Kundu  To  Technical SEO

It’s a great way to represent data in a webpage in chart format because, charts provide better user experience. And, now-a-days, it’s being a trend to add charts in webpages as it makes the webpage interactive. So, as charts contain data, it will be better if this data can be considered for ranking.


Moving a website to https has some major benefits and Google in August 2014 also declared that it is considering Https as a ranking signal. But recently, Google’s John Mueller was asked an interesting question, whether moving to https is a flat ranking boost or has benefits for specific industries.


Diptimayee Mohanty

How to Tackle While Reversing a Site Move?


Posted On: April 20th, 2018    By: Diptimayee Mohanty  To  Technical SEO

Moving from one domain to another or changing the website’s URL structure is always tricky and need a bunch of sensible works to be done like proper redirections, changing internal links, updating sitemaps etc. to get everything right. But, site move gets more complicated when we have to move back


To avoid duplicate content issue & low quality pages from indexing, webmasters generally prefer to set noindex, nofollow tag without considering its impact on overall site quality. In a recent Google Webmaster Central office-hours hangout, John Mueller said that, Google only look at the index pages


Maintaining a website having thousands of URL is itself a headache. A simple error in architecture may hide the new & important URLs from search engine bots. No crawling means no place in SERP and your users can find these pages for whom you actually created the pages. Sitemap files of a website


Diptimayee Mohanty

Impact of Structured Data on Ranking


Posted On: April 3rd, 2018    By: Diptimayee Mohanty  To  Technical SEO

For quite some time now, it’s been a talk in the SEO industry as well as confusion amongst webmasters regarding the impact of structured data on Google ranking. Previously, Google’s John Mueller confirmed that “Structured Data doesn’t have any impact on Google Ranking”. But recently, John was


While building a website, webmasters often think about which platform to use for their websites. Many a times webpages’ URL ending or page extension plays some parts in this decision. They fear that search engines like Google might be giving preference to some extensions over others. Out of this fear,


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